Search Engine Optimization Services
We provide search engine optimization services for small to medium sized companies that will get you ranked on Google and other search engines.
Leading Boston SEO Company
AQ Marketing provides complete on-site and off site search engine optimization services or SEO, to improve website rankings to drive more traffic to your site. We optimize every page to ensure that it is completely search engine friendly. This will allow the search engines to index your website and better understand who you are, what you do, who you do it for and where you do it. This internet marketing approach will produce favorable positions in Google and other search engines.
SEO stands for Search Engine Optimization and it is the WORK that goes into a website to get it on the first page of Google.
81% of consumers search online before buying. Purchases begin with search. Prospective buyers search online for helpful product information, price comparisons, and trustworthy reviews. – Adweek
84% of clicks are organic. Searchers skip advertisements and click on organic search results to find what they’re looking for.
Why do you need to be on the 1st page of search engines like Google? Because nearly every customer out there who is looking for local products and services starts the buying process online. Think about how huge that is! And they skip past the paid advertisements and go straight for the organic search results. That means if your businesses isn’t on the 1st page of search results, you’re out of the race before it even starts. Potential customers may never even know you exist.
How Do You Rank Better On Google?
There are two major factors that Google looks at when trying to decide who the best answer is for a search: Relevance and Trust.
- Relevance has everything to do with your website. Things like correct code on the back-end and the right content on the site itself. “Relevance = Onsite”
- Trust is measured by the number of OTHER websites that talk about or link back to your website. The more websites that talk about you and link back to your site, the more trusted you become. “Trust = Offsite”
- The most relevant and most trusted source = best answer and first page rankings. Ranking on the first page means more traffic and more customers!
How Long Does It Take?
45 Days: Site build, onsite optimization, and start building trust
3-4 Months: You can see significant improvement in your rankings
6 Months: First page rankings within 6 months
6+ Months: Ensure you grow + stay on top of competition / no drop off
The Search Engine Optimization Process
Current Website Analysis
If you have a website for your business we will discuss the sites performance with you and we will examine your websites statistics to determine areas of improvement.
SEO Website Copywriting
When it comes to SEO, words on a page are much more than that—they are the heart of an online marketing message and the lifeblood of effective website optimization.
Our Boston SEO copywriting experts understand the language of the Web—they know that an online sales message must be clear, concise, and above all, make the sale. SEO copywriting offers the added challenge of keyword/phrase insertion while following a search engine specific formula that ensures maximum page ranking and return on investment or ROI.
Keyword Research and Analysis
Choosing the proper keywords and phrases is critical to the overall success of any SEO initiative, and at AQ Marketing, we spend the time to analyze your company and keywords to put together the best keyword strategy possible. Our approach is to target a smaller selection of specific keywords instead of trying to market your business for hundreds of keywords.
Competitor Research and Analysis
We ask the right questions and take time to understand your competition because our goal is to have your seo rankings equal or better their search engine marketing strategy.
Manual Website Optimization
AQ Marketing will write visitor focused Meta Tags for your website that will include the following for each page: Title Tag, Meta Tag Description, H1 Tags and Image Tags for each page of your site. The SEO source code allows us to influence what the search engines read when they visit your site. Additionally, AQ Marketing creates streamlined keyword focused website navigation to enhance the website overall seo performance.
Search Engine Ranking Monitoring and Reporting
Our search engine company has the ability to provide detailed analysis and reports on the page ranking effectiveness of each keyword phrase used in an SEO campaign. Poor performance will be detected and corrective measures can be discussed and implemented.